If you want to know:
- names of those who read your content
- for how many seconds has the counterpart read your content
- and when exactly was it
Then you need to follow these steps:
1) Buy Sales Navigator Advanced. If you cannot buy it, first buy Sales Navigator Core (about 80 EUR) and then switch to Sales Navigator Advanced (about an extra 40 EUR).
2) Open your Sales Navigator and choose Smart Links feature.
3) Click on +New Smart Link.
4) Add a PDF with your content. It may be a case study, manual, brochure, or catalog. Do not allow readers to download your PDF. If they want to read it, they may comfortably do so in their internet browser.
5) Press Create, copy the Smart Link you created and distribute it. Via LinkedIn posts, LinkedIn messages (with counterparts’ consent!), paid commercials, newsletters, etc.
6) Now you have the data!
This newsletter is a part of the Big LinkedIn Manual we have been working on for over half a year. It’s soon to be published, and it’s free. If you want it, let us know in the comments, and we will send you a PDF when it’s ready.
If you don’t want to wait and want us to help your LinkedIn campaign, send me a private message.
Thank you for your support and appreciation; it helps us to continue with free sharing of LinkedIn know-how.





